SERVICE: PRODUCT SELECTION PRODUCTS LAUNCHED: 50+ UNDER MANAGEMENT: 20+ MARKET: AMAZON US
Standalone Service

The most expensive decision on Amazon is which product to sell.

We find the niche, validate the demand, model the economics years out, check for patents, and find your factory in China. You walk away with a document you can act on — with us or without us. No course. No spreadsheet of "hot products." A case for one product, backed by numbers.

A 30-minute call. Your goals, your budget, what's possible. Free.

Numbers, not promises

50+
products launched on Amazon US
20+
products under active management
1 document
handed to you: the case for one product
$0 wasted
on a product that doesn't work — if the numbers don't hold, you don't move forward

Most sellers pick a product with a spreadsheet and a prayer.

The pattern is predictable. Someone watches a course, gets a list of "winning products," orders 3,000 units from Alibaba, and discovers four months later that:

  • The niche is a price war with margins thinner than a razor.
  • The top listing has a utility patent they didn't check.
  • Amazon's fees eat 40% before the first ad click.
  • The product has a 3.8-star average and one fix would change everything — but the factory won't make it.

The inventory is now frozen. The money is gone. The problem wasn't Amazon. It was the product decision.

We start where that story usually ends — before the inventory order. Every product we propose comes with the full reasoning: the niche, the demand signal, the five-year economics, the patent check, the factory, and the honest answer to "why would anyone buy this instead of the twenty listings next to it?"

Four stages. One document. Zero guesswork.

01

Market Research

We don't start with a product. We start with a market. We pull the reviews of the category's top 20 sellers — not the star ratings, the words. What do buyers complain about? What do they return? What do they wish existed but can't find? We map the competitive landscape: who owns the shelf, what they charge, how they position. We check for patents and IP barriers before you're committed. The output is a shortlist of niches where a new entrant has a real shot — not just search volume, but an angle.

02

Product Validation

From the shortlist, we build the case for one product.

  • Demand signal: search volume, trend direction, seasonality, review velocity of the category leaders.
  • Competitive gap: exactly where the top listings fall short — the complaint we can fix, the feature we can add, the price point we can hit.
  • Unit economics: COGS, freight, Amazon fees, advertising cost of sale, and net margin — modeled out five years. If the math doesn't work on paper, it won't work in a warehouse, and we say so.
03

Supplier Sourcing

We find the factory. Not a list of Alibaba links — a supplier we've vetted.

  • RFQ to 5–10 manufacturers in China.
  • Sample evaluation: materials, build quality, packaging options.
  • Negotiation: MOQ, pricing tiers, lead times, payment terms.
  • Quality control protocol for production runs.
04

Launch-Ready Handoff

You get one document. It contains the product (specs, target COGS, differentiated angle), the market (niche analysis, competitive landscape, demand data), the economics (unit-level P&L modeled five years), the supplier (factory details, negotiated terms, sample report), and the launch path (recommended timeline, estimated ad budget, first-90-day plan). This document is yours. Hand it to another agency, run the launch yourself, or let us do it. There's no lock-in.

See a sample research document → Get a walkthrough

This service is for two kinds of people. And it's not for two others.

It's for you if…

  • You have capital ($15–30k for a private-label launch) and want a product decision you can trust, not a hunch.
  • You're already selling on Amazon and want to expand into a new niche — one that's been validated, not guessed at.
  • You want to build a brand, not flip a product. The research is built for something that lasts.

It's not for you if…

  • You're looking for a $500 course or a list of "easy wins." We don't sell education, and we don't sell spreadsheets.
  • You want to launch next week. Good research takes time. A rushed product decision is the one you pay for later.

Defined per scope. Priced so the next stage makes sense.

Product selection is quoted per project. The scope depends on the category, the depth of research, and whether sourcing is included. We don't publish fixed prices because a jewelry launch in a saturated niche is not the same as a home goods product in a quiet one.

On the call, we'll scope the project and give you a number. If the economics of the product don't hold up during research against the criteria we agree on, you stop and don't pay for the next stage. We only make money on work that leads somewhere.

Get a custom quote →

Product selection questions

Which categories do you know best?
Jewelry, home goods, and pet products are our strongest. We've also launched across electronics accessories, kitchen, and baby. If your niche is new to us, we'll tell you on the call and either pass or explain why we're confident.
How long does the research take?
Typically 3–5 weeks for a full product selection: market research, validation, supplier sourcing, and the final document. We can compress timelines for experienced sellers who already have a shortlist.
What if I don't like the product you recommend?
The document is yours. Take it to another agency, run it yourself, or discard it. We don't lock you in. But we've never had a client discard the research — the numbers either work or they don't, and we show you both cases.
Do I need to source from China?
China is the default for private label because the manufacturing base, pricing, and supplier ecosystem are unmatched. If your category is better served elsewhere (Vietnam, India, Turkey, domestic), we'll tell you and adapt.
What's the minimum budget I need?
Realistically, $15–30k for a private-label launch: inventory, freight, ads, and our research fee. If your budget is below that, we'll say so on the call and suggest where to start instead.

The product decision costs more than the research.

The average failed Amazon launch loses $10–25k in dead inventory. The research that prevents that costs a fraction of one failed order. You can spend the money now on certainty, or later on unsellable stock.

Get a product selection walkthrough →